Eliminating hazards to protect the ones who matter.
Eliminating hazards to protect the ones who matter.
Sam and Mabel are current undergraduate engineering students at the University of Calgary. They both have experience working with kids through summer camps and babysitting in which they were responsible for the safety of these children. Our hazard detection team is made up of experts in child safety sourced in Armenia where workers are skilled in computer science, however inexpensive to hire and train. Finally, Safe Baby has a great advisory team established in Quebec composed of daycare owners and parents who have years of experience in the maintenance of rooms to guarantee child safety.
We are offering a service which will identify hazards found within a room and then connect you with the best possible baby-proofing products available, all with the simple scan of a room. All you need is a phone and our app, similar to the AR Plan 3D IOS application, to upload your 3D images of your rooms and then relax knowing that Safe Baby will take care of the rest. With zero obligation to pay for the child-proofing products, our hazard detection service and recommendations will be offered at the low cost of $10 per room.
We are offering this service to inexperienced, young parents who are tech developers or work in technology and have a passion for trying the newest gadgets available. These early-adopters live in North America with standard homes, have busy schedules and are tech-savvy. However, they don’t like others coming in to their home and disrupting their privacy.
Equally, we help connect these parents to the baby-proofing products needed to ensure safety within their homes. As a marketing company for these products, our other main target customers are baby-proofing company owners who want more exposure for their products.
Child safety is highly valuable to these parents as they do not want their children to be hurt or injured by small hazards found at home. Young parents also care about the efficiency of this service and how it saves time when searching for products, the affordability compared to other baby-proofing options, the higher level of accuracy when identifying hazards and the ‘do it yourself’ aspect where no one comes into their home and disturbs their privacy. As early-adopters, they are driven to discover and try out the newest available technology and gadgets.
In addition, child-proofing business owners value the opportunity to connect quickly and efficiently to their customers through our service, and care about the exclusive promotional deals we can offer to young parents to increase the sales of their products.
There are many distinctive competencies that make Safe Baby the best child safety option. Safe Baby is first to market as an online, ‘do it yourself’ baby-proofing service. After researching existing patents, we have found that Safe Baby can be protected using a utility patent for the original online hazard detection service idea. Additionally, as a thank-you for trusting our services, we hope to create contracts with reliable baby-proofing manufacturing companies so we may offer their products at discounted prices strictly available to our customers. For daycare businesses and schools with increased rooms to baby-proof, we hope to have a monthly subscription for use and reuse of our service at a much lower cost.
Substitutes: Baby proofing companies sending an employee to manually scan the room for potential dangers. They work for the company and thus will have a bias towards more expensive baby proofing products from the company. The average cost for an estimate and safety quote is $50 – $100, which is 5 to 10 times more expensive than our service. Complete child-proofing services that include installation cost $300 – $1500 depending on the size of the home.
Alternatives: Parents could go through the baby-proofing process themselves which would include analyzing their own home and buying the appropriate products needed to eliminate the hazards. Unfortunately these parents often lack the needed experience as they are new to parenting and thus aren’t ensuring 100% safety. It equally will take longer as they are inexperienced causing them to be inefficient, and might even cost more as the products will not have promotions.
Our first key person is an overprotective, early-adopting parent.
They care because this service will save them time and money and will ensure their children are safe at home due to the increased accuracy when identifying hazards. Since these parents are inexperienced, they will appreciate an online service doing the technical work required to baby-proof a home and connect them to the best baby-proofing products available. As early-adopters with experience in technology, these parents value the latest gadgets and applications offered such as Safe Baby.
Our promise to them is that we will ensure that Safe Baby is a reliable and trustworthy way to baby-proof their homes through testing and quality evaluations from our Quebec advisory team. We will also make sure that this service is affordable for parents starting a new family.
Our second key person is a baby-proofing product company owner.
They care because our app provides a platform for them to promote their products directly to young parents; increasing their revenue and sales. As a partner with our company, they could also increase sales through exclusive discounts and deals available through our online service.
Our promise to them is that our service will increase their company’s exposure to overprotective, young parents who would buy their products based off of our recommendations. We also promise to have deals and discounts that are both fair to the young parents who buy these products, and reasonable for the baby-proofing product company owners so that they still benefit from these sales.
Our third key person is a busy daycare owner.
They care because they want to gain a good reputation about the safety and security of their business, without spending extra time and money to have someone else come in and baby-proof for them. As someone who is just starting an independently-owned business with a small team, they do not have time to baby-proof by themselves. Our online service will give them the flexibility to focus on other important aspects of starting a daycare.
Our promise to them is that the products offered through our application are the best and most affordable, so they they can be easily bought in large quantities for daycare businesses. Through testing and evaluating from our advisory team, we will guarantee that our hazard elimination team is accurate when identifying dangers for children. With a monthly subscription available, we also promise unlimited use and reuse of our service at a set price, ensuring it is affordable for busy daycare owners.
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