Cat Cave
Stylish living fur your companion
Cat Cave, a modern, affordable living space for your fur companion. Made of 100% recycled cardboard, this product is environmentally friendly and provides cardboard loving animals with an aesthetically pleasing space to take a snooze or hide in.
No more ugly boxes lying around the house. Welcome Cat Cave and may your home look ever posh with this modern cat inspired furniture.
Customer (C)
10
Value proposition (VP)
9
Substitutes & alternatives (SA)
9
People (P) on the team
10
Offering (O)
10
Distinctive competencies (DC)
8
Idea is very interesting. Our cat has always loved boxes, and I would much rather have this product in my house than a pile of boxes from the checkout at Costco. I’m curious to see what other designs you can come up with using just cardboard!
Customer (C)
8.3
Value proposition (VP)
6.5
Substitutes & alternatives (SA)
8.9
People (P) on the team
9.3
Offering (O)
9.3
Distinctive competencies (DC)
8.3
I like this idea! Cats love cardboard, and I’m sure they’ll love the cat cave.
The customer, product itself, and the execution of this idea is very well throught out. My only concern is the value proposition – it seems like the value is affordability. This could present itself as a problem because it’s very difficult to compete with others on price, even if you’re making a cardboard product.
Cheers!
Customer (C)
9.3
Value proposition (VP)
9.2
Substitutes & alternatives (SA)
8.7
People (P) on the team
9.4
Offering (O)
9.5
Distinctive competencies (DC)
9.3
This is so cute, I know everyone will love it.
Customer (C)
9.5
Value proposition (VP)
9
Substitutes & alternatives (SA)
9
People (P) on the team
10
Offering (O)
8
Distinctive competencies (DC)
9
Nice idea! I don’t have a cat but if I did, I would definitely buy a Cat Cave for them.