PROJECTO-WHEEL

Our Idea

Who are we?

I am a Mechanical Engineering student with a minor in Manufacturing. I have the skills set and networks to build my PROJECTO-WHEEL.

I love playing games on my smart phone and I am also a member of Calgary Geek social club where members (mostly parents of young kids) get-together once every week to play and discuss latest smartphone games and assessories.

I have volunteered in a Day-Care and I am aware about the challenges associated with keeping kids engaged in fun activities.

My network consists of multiple day care business owners, over 100 smartphone gaming enthusiasts and employees of a projector optics company.

What are we offering?

I am offering a Do It Yourself (DIY) smartphone accessory kit called PROJECTO-WHEEL. It is a smartphone accessory made of corrugated cardboard that allows the user to assemble a projector which is mounted on a rotating wheel. This simple accessory lets the user enjoy all tilt-control gaming apps while providing high quality magnified screen projection. Of-course you can also use it to watch your favourite videos. 

With the purchase of PROJECTO-WHEEL, customers will get a group of cardboard sheets. The assembly parts are labeled on these cardboard sheets and can be snapped out and assembled. Free audio and visual tutorials on assembling will be given through my app. The app also allows the users to flip the phone screen in-order to project the image upright.

 

 

Who are we offering it to?

I am offering this product to smartphone gaming enthusiasts who are also parents with children between the age of six and 12. I am also looking to sell my product to daycare business owners.

Why does that person care?

PROJECTO-WHEEL enhances the gaming experience with the help of rotating wheel and projecting a high-quality magnified smartphone screen on a wall. It is a low-cost environmentally friendly DIY kit that includes a group of cardboard sheets. The assembly parts are labeled on these cardboard sheets and can be snapped out and assembled as described in the tutorials. This assembling activity is great for kids as it keeps them engaged. It is also great for parents as they get to bond with their kids and see them develop their thinking and creativity skills. With the right adjustments, the projected screen poses less strain on the user’s eyes compared to looking directly at the phone screen.   

Our distinctive competencies

PROJECTO-WHEEL is a unique DIY smartphone gaming accessory kit. It is mainly made from cardboard making the product low-cost and environmentally friendly. The rotating wheel comes with a rubber handle aiding in better control and grip. In addition, it has a spring loaded bearing for providing resistance when rotating the wheel. The projector uses a high quality glass plano-convex lens for high resolution screen projection. With the help of my network in a projection optics company, this cost effective lens can be fabricated. This combination of rotating wheel and projector enhances the overall gaming experience of your smartphones. PROJECTO-WHEEL requires no power and works with all smartphones regardless of their size and processing softwares. I did extensive patent research to figure out if any similar patent exist. As a result, I found out that no such patents exist. Since my idea is simple, unique and novel, I can easily submit a patent application.

I will be reaching out to my network of local laser cutting manufacturers who will be staging snap-out assembly parts on corrugated cardboard sheets. With the help of step by step audio and visual tutorials, PROJECTO-WHEEL will be very simple and fun to assemble. My fellow Calgary geek social club members expressed great interest in this product and they can’t wait to try it out with their children.

 

The substitutes & alternatives

The substitutes include cardboard projectors and cardboard rotating wheel. There is no substitute in the market that comes as a combination of both. There are cardboard projectors available in the market which utilize magnifying glasses or old light bulbs to magnify phone screen. The projected image on the wall has very low quality with maximum magnification of 4x.The PROJECTO-WHEEL’S projector can magnify your smartphone’s screen up-to 10x with better projection quality. You can find many DIY cardboard rotating wheels tutorials on youtube, however it is tricky to assemble and the finished product has low quality. The rotating wheel on PROJECTO-WHEEL is made of corrugated cardboard making it rigid. It has rubble handle for added control and spring loaded bearing made of rubber bands for resistance. This makes the tilting game experience more realistic.

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Our Pitch

Our concept pitch

Our personal pitch

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The Value

Our first key person

Our first key person are smartphone gamers who are also parents to kids between the age of 6 and 12. Any parent can tell you how challenging it can be to keep their children entertained. Many parents usually resort to easier options like handing their smartphones to their kid to play games on. They care about my product because their children can engage in fun and learning activity of constructing my smartphone gaming assembly. Parents can also bond with their children through helping them assemble this product and teaching them how optics work.  Our promise to the parents is that PROJECTO-WHEEL is safe and fun to build and use. It is easy on the eyes compared to looking directly at a phone screen. It definitely helps to develop their children’s thinking and creativity skills.

Our second key person

Our second key person are children between the age of 6 to 12. According to CBC’s report in 2015, there are higher and higher adoption of mobile devices by younger and younger kids. Younger kids tend to be more addicted to smartphone games. They are always curious about trying new toys. Our PROJECTO-WHEEL can be like a new toy to them. They will have lots of fun assembling it and even more fun playing it.

Our third key person

Our third key person is a smartphone gaming enthusiasts. They play lots of games and are always looking for better gaming experience.  PROJECTO-WHEEL enhances their gaming experience with the use of high video quality projector and rotating wheel. It is portable, works will all smartphones, doesn’t require any power.

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Your feedback and ideas

Feedback on our idea and your assessment of it are incredibly important. Please provide yours below.

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3 Comments

  1. Customer (C)

    6

    Value proposition (VP)

    8.6

    Substitutes & alternatives (SA)

    9.1

    People (P) on the team

    10

    Offering (O)

    9.1

    Distinctive competencies (DC)

    8.8

    Remember everyone is not user customer, Talk about the age of kids, and gaming enthusiasts. Overall, good job on describing why are you the right person to build this idea into a business venture

  2. Customer (C)

    8.5

    Value proposition (VP)

    6

    Substitutes & alternatives (SA)

    10

    People (P) on the team

    10

    Offering (O)

    6.7

    Distinctive competencies (DC)

    9.3

    The offering can be better, talk about some features that your projector and rotating wheel have. People might get confused as to how it works. Show and explain prototype.

  3. Customer (C)

    8.7

    Value proposition (VP)

    9.1

    Substitutes & alternatives (SA)

    10

    People (P) on the team

    9.1

    Offering (O)

    8.8

    Distinctive competencies (DC)

    6.2

    Improve on how your idea cannot be copied by others. Use your connections with Projection optics and manufacturing facilities to your advantage.